For TikTok agencies

The operating system for TikTok-first agencies.

Manage TikTok creator rosters, campaign briefs, deliverables and payouts in one workspace — built for short-form agencies that outgrew spreadsheets.

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Before / after

What actually changes.

Creator rates, briefs and deal terms scattered across DMs and three group chatsOne roster with rate cards, briefs and per-creator deliverables in a single workspace

Spark-Ads usage windows tracked in someone’s head — paid usage quietly keeps runningUsage rights with an expiry radar, tracked right next to the signed contract

Analytics screenshots pasted into pitch decks — unverifiable and instantly staleSetCards with structured, creator-confirmed numbers, kept current via the creator portal

Creator payouts as informal PayPal notes your accountant refuses to touchSelf-billed Gutschriften (§ 14 Abs. 2 UStG) with creator approval, multi-currency included

How TikTok work runs here

The workflows, on rails.

Roster & SetCards, without pretending

TikTok has no public stats API — so instead of faking a feed, SetCards carry structured self-reported numbers that creators or managers keep current through the portal. Honest data beats invented dashboards.

Briefs & deliverables on rails

One campaign brief per brand deal; every creator sees their own deliverables, due dates and statuses — from first draft to approved, no forwarded-email archaeology.

Usage rights & Spark-Ads windows

Who granted paid usage, for which asset, until when — tracked with scope and end date. The expiry radar warns before an ad runs past its licence.

Payouts your Steuerberater will accept

Creator settlements as self-billed Gutschriften (§ 14 Abs. 2 UStG) the creator approves in their portal — GoBD-compliant, gap-free, exportable.

The stack behind it

The modules doing the heavy lifting.

Roster & SetCards

Every TikTok creator with rate card, niche and a shareable SetCard — the pitch side of the house.

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Campaigns & Deals

Briefs, per-creator deliverables and a deals pipeline — from inquiry to booked.

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Contracts & Usage Rights

Contracts from clause templates, sealed e-signatures, usage rights tracked alongside.

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Finance & E-Invoicing

GoBD-clean invoices, XRechnung export and § 14 UStG creator self-billing built in.

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FAQ

Straight answers.

Does TalentM pull TikTok stats for me?

No — TikTok does not offer a public stats API, and we will not pretend otherwise. SetCards carry structured self-reported numbers that creators or managers keep current; everything around them — briefs, deliverables, usage rights, payouts — is fully tracked in TalentM.

How are Spark Ads and paid-usage rights handled?

Usage rights live next to the contract with scope, channel and end date. The expiry radar reminds you before a window closes, so paid usage never outlives its licence unnoticed.

Can my TikTok creators work in TalentM too?

Yes. Every creator gets their own portal: profile and stats, assigned campaigns and deliverables, and approval of self-billed settlements — no more chasing them across three apps.

Is invoicing compliant when we bill German brands?

Yes — invoices are GoBD-compliant with gap-free numbering, XRechnung / EN 16931 export is built in, and creator payouts run as § 14 Abs. 2 UStG self-billing (Gutschrift) with creator approval.

Run TikTok deals like an operator.

Set up your workspace, import your roster and send the first brief today.

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No credit card · EU-hosted · GDPR & GoBD-ready